Launched in 2005, Multitrend international, part of the Al-Homaizi Group of Companies, is the umbrella company for a select portfolio of life style brands.

Multitrend only carries those specialized brands that meet the need of the market at a competitive level. Multitrend uses a leading management model as a tool to create a healthy company structure .The company culture apprises the management to be the back bone of the company, and as result ,it values its team of highly skill full individuals and customers equally.

The success of this model is reflected in the highly motivated team who provide knowledgeable service in Multitrend stores. Al-HomaiziGroup of Companies has the drive, competent retail experience, and leadership to develop market niches with a medium-and long-term plans to expand in a Kuwait and the Gulf region with the growing range of companies such as Go Sport, Courir, Franklin Marshall, Joes Jeans and Destination Maternity.

OUR MISSION

Through innovation and service in a dynamic corporate environment, we seek to be an internationally recognized company.

OUR VISION


* To sustain our position as a symbol of EXCELLENCE and consistency in all markets in wich we operate.
* To offer our customers a wide rang of HIGH-QUALITY products and the best service.
* To achieve LEADERSHIP position in new market we engage in.
* Provide our employees with specialized training to achieve their highest POTENTIAL.
* Create a POSITIVE work environment.
* Continue our efforts in delivering strict, ETHICAL standards in dealing with our employees, partners and  customers.
* Become creative through maximizing INNOVATION in corporate and business practices.